πŸ›’ E-commerce Website Development – Sell Smarter with Zama Web Experts

E-commerce Website Development

The future of retail is online β€” and in Kenya, e-commerce is no longer an option but a necessity. From electronics to fashion, groceries to digital downloads, consumers expect to browse, select, and pay for products online with ease.

At Zama Web Experts, we specialize in professional, scalable, and mobile-optimized e-commerce website development that turns your business into an online selling machine. Whether you’re starting small or launching a large catalog of products, we’re the team to trust.

πŸ“ž Contact Us: +254 748 106177
🌐 Website: www.zama.co.ke

πŸ’‘ What Is E-commerce Website Development?E-commerce Website Development

E-commerce website development is the process of building a digital storefront where customers can browse products, add them to a cart, and complete transactions securely. It includes the setup of:

  • Product listings with images and descriptions

  • Shopping cart and checkout process

  • Payment gateway integration

  • Customer login and order tracking

  • Inventory and stock management

  • Mobile responsiveness and SEO

  • Analytics and marketing integrations

At Zama Web Experts, we don’t just install templates β€” we design custom e-commerce platforms tailored to your business, audience, and growth goals.

πŸš€ Why You Need an E-commerce Website : E-commerce Website Development

Here’s why every product-based business in Kenya should invest in professional e-commerce website development:

βœ… 1. Expand Your Reach

With an online store, your business is open 24/7 and accessible across the country β€” or even globally. You’re no longer limited to your physical location.

βœ… 2. Sell While You Sleep

E-commerce automation means orders can be placed, processed, and confirmed without you lifting a finger β€” even at midnight.

βœ… 3. Offer a Better Customer Experience

From mobile-friendly browsing to digital receipts, e-commerce provides a modern, professional experience that today’s consumers expect.

βœ… 4. Integrate M-Pesa & Local Payments

We integrate payment solutions like M-Pesa STK Push, Paybill, Card Payments, and Bank Transfers β€” so your customers can pay how they prefer.

βœ… 5. Collect Data and Improve

Track top-selling products, abandoned carts, sales trends, and customer behavior β€” all using your store’s built-in analytics and Google integrations.
E-commerce Website Development

πŸ› οΈ Zama’s Custom E-commerce Development Services : E-commerce Website Development

At Zama Web Experts, we don’t believe in one-size-fits-all solutions. We tailor every e-commerce project based on:

  • Your industry

  • Number of products

  • Shipping methods

  • Payment needs

  • Customer base

  • Marketing goals

πŸ’Ό Our Services Include:

  • Custom E-commerce Website Design

  • WooCommerce Setup & Customization

  • Shopify Store Setup & Theme Edits

  • Product Listing and Bulk Upload

  • M-Pesa & Card Payment Integration

  • User Dashboard & Admin Panel Development

  • SEO Optimization & Speed Enhancement

  • Training for Product Management

  • Social Media Pixel & Google Analytics Integration

  • Ongoing Support & Maintenance

Whether you’re selling shoes, books, electronics, health products, farm produce, or handmade crafts β€” we can build your store to match your inventory and workflow.

πŸ›οΈ WooCommerce, Shopify, or Custom Code – Which E-commerce Platform Is Best? E-commerce Website Development

Choosing the right platform is critical for your store’s performance, management, and growth. At Zama Web Experts, we recommend a platform based on your business size, technical skill, and scalability goals.

🧩 1. WooCommerce (WordPress)

WooCommerce is one of the most popular open-source e-commerce platforms and runs on WordPress. It’s ideal for Kenyan SMEs and startups.

Best for: Shops with 1–500 products, flexible payment needs, content marketing.

Pros:

  • 100% customizable

  • Works with M-Pesa (Daraja API)

  • No monthly fees (self-hosted)

  • Great SEO & blogging features

  • Large plugin marketplace

Cons:

  • Needs technical support for setup and scaling

  • Can be slower on weak hosting

πŸ›’ 2. Shopify

Shopify is a cloud-based platform known for its user-friendly interface and built-in features.

Best for: First-time e-commerce owners or dropshipping stores.

Pros:

  • Fast to set up

  • Secure hosting included

  • 24/7 Shopify support

  • App store for plugins

Cons:

  • Monthly fees + transaction charges

  • Limited control over backend

  • Less flexible for custom designs

πŸ”§ 3. Custom PHP/Laravel E-commerce Systems

For businesses with unique requirements, custom-built stores give you total control.
E-commerce Website Development

Best for: Complex catalogs, enterprise platforms, marketplaces, or app integration.

Pros:

  • Full control over features and integrations

  • No unnecessary code = fast speeds

  • Tailored dashboards and user workflows

Cons:

  • Requires more development time

  • Slightly higher investment

πŸ”‘ Key Features of a Successful E-commerce Website : E-commerce Website Development

At Zama Web Experts, every store we build includes key features for conversion, user experience, and business automation.

Core Features We Build:

FeatureFunction
πŸ–ΌοΈ Product CatalogAdd unlimited products with images, prices, sizes, colors
πŸ›’ Shopping CartSmooth cart and checkout experience
πŸ’³ Payment IntegrationM-Pesa, PayPal, Card (Flutterwave, Pesapal, etc.)
πŸ“¦ Order ManagementTrack orders, update status, send emails
πŸ“ˆ Analytics & ReportsMonitor sales, customers, traffic, top products
πŸ‘₯ User AccountsCustomer logins, purchase history, reorders
πŸ“¬ Email & SMS NotificationsConfirmations, invoices, delivery alerts
πŸ” Product FiltersCategory, price, popularity, reviews
🎁 Coupons & DiscountsRun sales, offer vouchers, loyalty points
πŸ“² Mobile ResponsivenessDesigned for phones and tablets
🌐 SEO OptimizationTitle tags, meta descriptions, sitemaps, and alt text
🧾 InvoicingAuto-generate downloadable PDF receipts
πŸ› οΈ Admin DashboardManage products, users, orders with ease

πŸ’³ Payment Integration: M-Pesa, Cards & More : E-commerce Website Development

One of the top features of any Kenyan e-commerce site is payment convenience. We integrate local and global payment methods to suit your audience.

πŸ’° Payment Gateways We Support:

  • M-Pesa STK Push (via Daraja or IPN)

  • M-Pesa Paybill or Buy Goods options

  • Pesapal (for cards, mobile money, bank)

  • Flutterwave (international payments)

  • PayPal, Visa, MasterCard, Stripe

βœ… Benefits:

  • Instant confirmations

  • Secure transactions

  • Reduce failed checkouts

  • Track payments and send receipts

E-commerce Website Development

πŸ“ˆ E-commerce SEO Best Practices – Get Found on Google

A beautiful online shop is useless if no one finds it. That’s why we build SEO into every e-commerce website we create.

Here’s what we do to help you rank on Google:

On-Page SEO:

  • Unique page titles & meta descriptions

  • SEO-friendly product URLs (e.g. /products/leather-shoes )

  • Proper H1-H3 heading tags

  • Keyword-rich content for product descriptions

Technical SEO:

  • Fast loading speeds

  • Mobile-friendliness

  • XML sitemap for indexing

  • Schema markup for products (ratings, price, stock)

Leave a Comment

Scroll to Top